Role: Concepts, Designs, Graphics, UI/UX, HTML, CSS, SASS
After we updated MedSurvey’s survey experience to work on mobile, desktop and tablet, we knew we needed to update the main website to be responsive. Much like the user’s survey experience, we needed to take a mobile first approach to redesigning the website.
The biggest challenge with creating a community portal when it comes to medical market research is in the sign up process. If you were a patient signing up, that is pretty straightforward and minimal, but you can’t just let anyone sign up saying they are a primary physician. You need to be sure they are medical professionals. While the main website of information and portal came together, we put a lot of thought into how to verify & identify if the user signing up was related to the medical field.
For the portal, we would take a ‘card’ approach to presenting what type of survey was available. Some would require phone interviews, some would be internet related, some might be both. We focused on the main factors a user may consider when taking a survey including how much they could potentially earn, the average time it could take to complete a survey and which format will a survey have to be completed in (phone rep. online, both, etc).
A much better user experience was achieved with all stakeholders satisfied. The graphics were fun to create, I handled much of the html and css that would be handed off to our developers along with the style guide, and the mobile experience in browser or mobile app felt similar no matter which you used. Now the survey taking experience and community website feel uniformed.